How to Change Drip Campaign Timing or Subject Lines
Drip campaigns are sent by a method called Delay-by-Day
- Delay-by-Day sends messages based on the number of days that have passed since a drip campaign was applied to a lead. Example: Drip was applied to a lead on Wednesday. Send an email day 2 (Friday), send an email day 4 (Sunday), etc.)
Open The Drip Campaign You Want to Modify
- Click on Leads
- Click on Campaigns
- Click Edit on the campaign you want to modify
Edit the Subject Line or Day
- Change the number of days after drip campaign is applied. In this example below, the lead will receive an email 1 day after the drip campaign is applied to them. Then a second email 8 days after the campaign was appliead to the lead.
- Change the subject line
- Click Save Changes
These changes affect the drip campaign for everyone that receives it going forward.